BrandVue Charities Competitor Analysis

Topic Progress:
  • Only reports annually
  • Small sample – 4k a year
  • Static reports – no dashboards
  • No media metrics or supporter journey tracking
  • 154 brands tracked
  • Cheapest option in the market
  • 5 years of trends
  • Single measurement, which ranks charities
  • Used by majority of charitable organisations
  • We have a bigger sample
  • We have a deeper depth of data
  • We can provide daily sampling to enable tracking at any time of the year.
  • We provide reports but also a dashboard so they can dig into the data as much as they like.
  • We include more profiling data
  • We have worked with a wide range of charities via bespoke projects so have trust and expertise
  • Static reports – no dashboard (PPT & Excel)
  • Only 100 charities brands tracked
  • Low sample & quarterly – 4k per year (1k per quarter)
  • No media metrics or supporter journey tracking
  • 15 years of trended data
  • 100 brands tracked
  • Benchmarking scores to compare performance
  • Serve solely non-profit organisations so have built trust in the sector.
  • Offer free reports and talks to engage wide audiences
  • We track more brands
  • We have a bigger sample
  • We have a deeper depth of data
  • We can provide daily sampling to enable tracking at any time of the year.
  • We provide reports but also a dashboard so they can dig into the data as much as they like.
  • We include more profiling data
  • We have worked with a wide range of charities via bespoke projects so have trust and expertise

Taken all that in?